Laurent has more than 25 years of experience in developing the world’s best market leaders.
From program design to global deployment, he has relentlessly worked with leading corporations to foster a companywide customer-driven culture. Laurent brings deep knowledge and experience of the ingredients needed to accelerate change of mindsets.
Laurent has built a strong experience in the automobile sector as well as bio-pharma. He has also worked in close partnership with world leading consumer goods companies on strategic marketing and branding issues.
Master of Business Administration (MBA) INSEAD
Mobilizing well over 2,000 leaders behind a global customer enthusiasm initiative (automobiles). Aligning several hundreds of market leaders world-wide to launch 2 blockbusters (pharma)
Strengthening strategic thinking: securing buy-in into new strategic direction. Turning company leaders into strategy messengers: developing and embedding business strategy